Warner Bros. will predict success of a film with the use of artificial intelligence
The world known Warner Bros. Motion Picture Company will be able to determine in the early stages how much the film will be in demand – the success of each project will be predicted by the artificial intelligence (AI) of the Cinelytic startup. Yesterday the parties concluded a cooperation agreement.
As the developers explained, the system acts only as an assistant, since artificial intelligence is not yet able to make any creative decisions.
Nevertheless, the use of the software allowed to significantly reduce the time required to evaluate films – in a few seconds the algorithm calculates what it took people a few days to do. Artificial intelligence does an excellent job of checking numbers and working with big data arrays.
Artificial intelligence can determine the value of a celebrity in any region around the world, the amount that a movie should earn in movie theaters, as well as other profits.